Strong Values, Exceptional Results


Fire Alarm Sales Representative

Location: North Little Rock, AR

American Fire Protection Group (AFPG) is growing! Because of that growth, we are seeking qualified applicants for an open Fire Alarm Sales Representative position in our Little Rock, AR office. The Fire Alarm Sales Representative has a direct impact on the success of our business, making tangible contributions valued by the company and our customers.

If you…

  • Appreciate working alongside team members with extensive fire alarm and special hazards knowledge and expertise
  • Enjoy selling diverse projects
  • Value building relationships with others and have a knack for it


…then we would love to hear from you!

What makes someone successful in this role?

  • Being an expert communicator with a focus on serving your customers with excellence.
  • Having a solid understanding of the inter-workings of our Service and Inspection Department.
  • Continuously seeking factory training on product lines.
  • Participating in hands-on field training.


What can you expect to accomplish in your first year on the job?

  • Development of customer relationships and an understanding of their needs.
  • Learning product lines and applications.
  • Becoming knowledgeable about company processes and how to apply them.


Why Choose to Work for AFPG?

  • We offer competitive pay for experienced fire protection experts. Pay is based on the level of experience you have in the fire protection industry.
  • We are owned by the APi Group, a publicly traded, multi-billion-dollar corporation based in Minnesota. This is a benefit that provides financial support and backing, world-class training, and leadership development.
  • We offer an industry leading benefits package that includes medical, dental, vision, flex spending, tuition reimbursements, a generous profit-sharing program, an Employee Stock Purchase Program, and an employer-matched 401(K).  
  • We strongly believe in promoting from within. Every employee has the opportunity to participate in our Individual Development Plan (IDP) process. If you have the drive to make a better career for yourself, we will help you achieve that goal.
  • We strongly advocate for the use of the most current technology our industry has to offer.
  • We are an engaged organization with strong and authentic values, with clear evidence of trust and fairness, where two-way promises and commitments are understood and fulfilled.  
  • We hire people whose values align with ours. This is a key element of our People/Talent Development Operating Code tenet.
  • Many of our employees have worked with us for over 30 years. We believe if you invest in the right people, you will create long-lasting professional relationships that benefit everyone.
  • We have a longstanding commitment to hire veterans, both in the field and in the office.


  • High School diploma or GED, College Degree a plus.
  • Three or more years of experience in fire alarm sales, design, and/or project management.
  • Ability to work in a team environment.
  • Proficient in use of Microsoft Office Suite (Excel, Word, Outlook).
  • NICET level I or II in Fire Alarm systems.
  • Knowledge of NFPA 70 and 72.
  • Knowledge of construction and the processes and procedures that are involved in each project from beginning to end.
  • Strong organization and time management skills.
  • Advanced written, verbal, presentation and interpersonal communication skills.
  • Well-developed active listening, critical thinking, and deductive reasoning skills.
  • Have a valid driver’s license and an acceptable DMV record.
  • Passing a pre-employment drug test, as well as background and reference check.


  • Cultivate new and nurture existing client relationships to define their needs and collaboratively develop solutions.
  • Employ company outlined sales and marketing strategies and expectations for prompt qualification and follow up on identified opportunity leads, and to establish and maintain continuous client contact.
  • Review client project scope, plans, and specifications against applicable building codes and standards to develop client proposals.
  • Be familiar with NFPA 72 and 2001 as they relate to clean agent suppression systems and fire alarm systems, as well as bi-directional amplification systems, security/intrusion systems, CCTV systems, access control systems, area of rescue system, nurse call systems, and other low voltage type systems.  
  • Maintain contact with and expand AFPG’s list of qualified subcontractors. 
  • Develop and maintain an active proposal pipeline that supports established sales goals.
  • Provide constructive feedback to aid improvement of company business processes and systems to maintain an industry-best experience for team members and clients.
  • Submit all required sales reports, data, expenses, and correspondence in an accurate and timely manner. 
  • Coordinate with Design and Operations Departments to ensure proper transition at each phase of project development and execution.
  • Perform cross-functional duties relating to Sales, Estimating, and Project Management as required.


APi Group provides competitive compensation and benefits that support the total well-being of you and your family, as well as providing formal learning and development opportunities to continue building great leaders.

Pay Range:

Pay depends on your level of experience and education.

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